Lauren Conrad's clothing line, Paper Crown has landed in the UK.
The collection is now exclusively available at avant-garde style hub and on line boutique, The Contemporary Level.
Entering its fifth successful season this year spearheaded by Conrad it is no surprise the brand has found a home here after being a rousing success across the pond.
The line focuses on pieces with a modern take on classic style, maintaining an emphasis on fit and fabric quality to create wearable wardrobe staples. On offer at the moment are cropped velvet jackets, lace t-shirts, sheer blouses, pleated skirts and little black dresses.
At the middle to upper price range customers can expect to pay around £140 for tops, £215 for jackets and £190 for most dresses.
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| A sneak peak at Paper Crown's A/W 12 collection, available from The Contemporary Level |
After finding a home at The Contemporary Level, Paper Crown will now share selling space with other young creative artists and labels such as Tramp in Disguise and Avril Lavigne's brand Abbey Dawn.
The A/W 12-13 collection will debut in August on the site and is bang on the money as it is inspired by all things British, though I sincerely doubt there will be a union jack flag in sight! Anyone else sick of the Union Jack print being splashed over absolutely everything just yet or is it just me?
I've given you a sneak peak above at the patriotic line which includes designs such as the Thames short and the Wimbledon skirt, but the winner for me is the Kensington gown - how perfect would that be for a wedding! Not that I am getting married or anything I would like to add!
What do you think of the collection? Will you be investing in Conrad as a design star of the future?
I love it!
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